Tuesday 13 April 2010

Winner: Best Use Of Microsoft Office 97 Photo Editor

This is a huge wall ad near my apartment for a new spa. I love how they have (badly) cut out the people and just dropped them directly in the foreground. She's getting a massage while floating on the water?? I can see they tried a little harder with the pavilion, by blurring the edges a bit in an attempt to make it blend in, but the proportions are awesome - either the people are giants or the hut is made for midgets. And finally, there's a poor attempt at placing their logo on the back wall. As if this is really where the spa is..

If designers are actually getting paid for this quality of work, I gotta get back into doing print!

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